About Sal's Classic Deli

A family-run neighborhood deli with roots that go back nearly four decades.

Our Story

In 1987, Sal Benedetto left his job at a Manhattan deli, packed up his knives, and opened a tiny sandwich shop on Evergreen Terrace in Maplewood, New Jersey. The idea was simple: serve honest food made from quality ingredients, treat every customer like a neighbor, and never cut corners — only cold cuts.

Nearly four decades later, the shop has grown, but the philosophy hasn't changed. Sal's Classic Deli is still family-owned, still sourcing from the same local bakeries and farms, and still slicing everything fresh to order.

What Makes Us Different

  • In-house curing: We cure our own corned beef, pastrami, and capicola on-site using traditional methods.
  • Local bread, daily: Every roll and loaf is delivered fresh each morning from Maplewood Bakehouse.
  • Sliced to order: Nothing sits pre-sliced in a tray. Every sandwich is built from the block when you order it.
  • Community first: We sponsor Little League teams, host fundraiser nights, and donate to the local food bank every week.

Meet the Team

Sal Benedettoz

Founder & Head Deli Man

Opened the doors in 1987 with a dream, a meat slicer, and his grandmother's recipes.

Maria Benedetto

Co-Owner & Baker

Runs the kitchen and bakes the bread, cookies, and cannoli that keep customers coming back.

Tony Rizzo

Sandwich Artist

Behind the counter since 2003. If you're a regular, Tony already knows your order.

Eddie Park

Catering Manager

Handles events from office lunches to 200-person weddings with the same attention to detail.